The ECEI BRONZE Label “Striving for Cluster Excellence” documents the intention of a cluster management organisation to strive for excellence by improving its management capabilities and performance levels. The label is awarded upon fulfillment of two conditions:
- the applying organisation has been benchmarked by one of the EUCLES experts
- the applying organisation fulfils the set of “Eligibility Criteria for Cluster Management Excellence Labels”
Each cluster organisation is analyzed based on an interview of the cluster manager conducted by an impartial EUCLES benchmarking expert. The interview covers 36 indicators with regard to the structure of the cluster, the cluster management and the governance of the cluster, financing of the cluster management, services provided by the cluster management, contacts and interaction within the cluster and achievements and recognition of the cluster.
Results are presented by an individual report to the cluster management and include also recommendations for further improvement in line with the requirements of the cluster quality label that is currently developed by the European Cluster Excellence Initiative.
When a cluster organisation obtains the ECEI BRONZE label for the first time, it is valid for two years from the month in which the interview was conducted. Up to one year after a valid BRONZE label expires, it can be renewed by repeating the same benchmarking process. The validity of the label is then seamlessly extended by three years from the previous validity period.
The ECEI SILVER Label “Dedicated to Cluster Excellence” confirms the successful implementation of improvement processes that were initiated following a previous Bronze Label benchmarking. Cluster management organisations that are able to demonstrate improvements in the course of an audit conducted by an impartial EUCLES cluster expert will be awarded the SILVER Label.